For Netflix Spain’s spring campaign, #SÍSOY, I was commissioned to create a colourful and joyful social media illustration bringing together some of the shows audiences were talking about at the time.

The brief was to create a single visual featuring references from Bridgerton, Moxie and Bonding, while making their very different worlds feel part of one cohesive composition.

I worked across illustration and design, translating the personality of each show into a shared visual language and carefully balancing characters, details, colour and composition within the constraints of social media formats.

The final artwork was created for Netflix Spain’s X profile, where it remained throughout April 2021 as part of the spring campaign. It was also adapted for Instagram, extending the visual identity of the campaign across different social touchpoints while preserving the original illustration and its playful character.